Help Scout pricing model: contact-based billing with unlimited users
Help Scout's Free plan covers up to 50 contacts per month and includes one shared inbox, one Docs knowledge base, Beacon help widget, AI Answers with a 3-month free trial, and basic reporting. It supports unlimited users. The Free plan is functional enough for a small team or a pilot evaluation. It is not a stripped-down teaser. The limitation is the 50-contact ceiling, which most teams running real customer support operations will exceed within the first month.
Standard at $50/month (billed annually, $55 monthly) adds up to 100 contacts per month, a second shared inbox, custom fields, advanced workflows, and API access. Plus at $75/month keeps the same 100-contact base tier but adds Salesforce, HubSpot, and Jira integrations, advanced permissions, HIPAA compliance, and up to five shared inboxes with three Docs sites.
The critical distinction between Standard and Plus is the integration tier gate. Salesforce and Jira are Plus-only. Teams that need CRM integration should budget for Plus from the start rather than discovering the limitation after deploying Standard.
AI Answers is the variable cost most likely to surprise buyers. It charges $0.75 per resolution, defined as a customer question answered by the AI agent where the customer does not escalate to a human. Help Scout reports average deflection rates of 70% for teams with mature knowledge bases, which means a team receiving 1,000 Beacon interactions per month could see 700 AI resolutions at $525/month.
That is a meaningful line item on top of the base plan and should be modeled explicitly during the trial period. The 3-month free trial gives enough time to measure actual resolution volume before the charge begins.
Beyond plan tiers and AI, the add-on costs are predictable: additional inboxes cost $10/month each (billed annually, $12 monthly) and additional Docs sites cost $20/month each ($24 monthly).
Teams managing multiple brands, product lines, or support addresses will need multiple inboxes. A team with six support addresses on Plus (which includes five) pays $10/month for the sixth. These add-ons are small individually but should be mapped against the actual deployment before comparing the Help Scout total to a competitor's per-seat rate.
Free: $0/month (Up to 50 contacts/month, unlimited users, 1 inbox, 1 Docs site)
Standard: $50/month (billed annually); $55/month billed monthly (Up to 100 contacts/month, unlimited users, 2 inboxes, 1 Docs site, workflows)
Plus: $75/month (billed annually) (Up to 100 contacts/month, unlimited users, 5 inboxes, 3 Docs sites, Salesforce/HubSpot/Jira)
Pro: Custom (Starts at 1,000 contacts/month, 25 inboxes, 10 Docs sites, dedicated account manager)
Pricing source: official pricing page, verified 2026-03-17.